Danielle Brown
Book Positioning Strategist

Danielle Brown, Partner, Book Positioning Strategist Reads every manuscript in full and leads the diagnostic process, category architecture, keyword strategy, and Goodreads positioning, the same work every partner on this team is trained to run.

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Delilah Elmore
Book Positioning Strategist

Delilah Elmore, Partner, Book Positioning Strategist Runs full diagnostics across category architecture, keyword strategy, and Goodreads positioning for the clients she leads.

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Gail Edwards
Book Positioning Strategist

Gail Edwards, Partner, Book Positioning Strategist Runs full diagnostics across category architecture, keyword strategy, and Goodreads positioning for the clients she leads.

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Brenda Brinkley
Book Positioning Strategist

Brenda Brinkley, Partner, Book Positioning Strategist Runs full diagnostics across category architecture, keyword strategy, and Goodreads positioning for the clients she leads, and is often the first reply you will get to a scheduling question.

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Kim Katy
Book Positioning Strategist

Kim Katy, Partner, Book Positioning Strategist Runs full diagnostics across category architecture, keyword strategy, and Goodreads positioning for the clients she leads.

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Mary Johnson
Book Positioning Strategist

Mary Johnson, Partner, Book Positioning Strategist Runs full diagnostics across category architecture, keyword strategy, and Goodreads positioning for the clients she leads.

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Emily Cooper
Book Positioning Strategist

Emily Cooper, Book Positioning Strategist I specialize in book-market positioning intelligence, the work of identifying where a book can compete, how it should be discovered, and which signals can make the difference between being overlooked and being found by the right readers. My expertise sits at the intersection of Amazon category architecture, keyword behavior, reader intent, competitive positioning, and Goodreads discovery. Rather than treating marketing as a matter of simply generating more attention, I study the structure underneath that attention: how a book is classified, what it communicates to algorithms and readers, where it sits among competing titles, and where its strongest positioning opportunities are being missed. Meet Emily My path into this work didn't begin with a traditional marketing career. It started with a habit of trying to understand why some excellent books seemed to disappear while others with seemingly similar qualities kept finding readers. Early on, I spent a great deal of time studying book listings, comparing categories, descriptions, keywords, reader responses, and the competitive landscape around individual titles. What began as curiosity gradually became a method. I started noticing patterns that were easy to miss when looking at a book on its own: a strong novel competing in the wrong category, a distinctive concept buried beneath generic positioning, or a book attracting attention from readers who were never its real audience. That changed the way I looked at book marketing. I became less interested in simply asking, “How do we promote this book?” and more interested in asking, “Where should this book actually be competing, and what needs to change for the right readers to recognize it?” That question eventually became the foundation of my work. Today, I approach every book as a positioning problem worth investigating. I look beyond the obvious promotional surface and examine the relationships between the book itself, its competitive space, its metadata, its discoverability signals, and the readers it is trying to reach. What makes this work particularly rewarding for me is that no two books reveal the same problem. Sometimes the opportunity is hidden in the categories. Sometimes it's in the language surrounding the book. Sometimes the book has a genuinely unusual advantage that has simply never been communicated clearly enough. I built my work around finding those overlooked advantages. For me, book positioning isn't about making a book appear to be something it isn't. It's about understanding what is already valuable about the book, and making sure the marketplace has a much better chance of recognizing it.

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Hannah Sinclair
Book Positioning Strategist

My name is Hannah Sinclair, and I am a Book Visibility & Amazon Positioning Strategist based in Texas, USA. My passion is helping authors increase their visibility, build lasting credibility, and connect their books with the readers who will value them most. I believe every book has the potential to make an impact, and my mission is to help ensure that great books don't go unnoticed. My journey into the world of books began long before I made it my profession. Growing up, I developed a deep love for reading. I enjoyed exploring books from many different subjects, not just those related to my studies, because I was always curious about the world around me. Reading gave me the opportunity to learn from different perspectives, cultures, and experiences. One of my greatest influences was my grandmother. I loved spending time with her, asking countless questions about life, history, people, and the lessons she had learned over the years. Those conversations sparked my curiosity and taught me that every person has a story worth sharing. That appreciation for stories has stayed with me throughout my life. Another important inspiration came from a childhood friend I met during my elementary school years. As we grew older, he chose to become a lawyer, but alongside his legal career, he remained deeply passionate about writing. Watching him publish prose and history books showed me the dedication, creativity, and perseverance that authors invest in their work. It also opened my eyes to the challenges many writers face after publication. Creating a great book is only part of the journey—helping readers discover it is equally important. That realization inspired me to dedicate my career to supporting authors. I understand that every book represents years of research, creativity, and personal commitment. Whether an author is publishing their first book or expanding an established catalog, they deserve a strategy that helps their work reach its intended audience. Today, I work with authors to strengthen their book's visibility, improve its positioning on Amazon, and develop marketing strategies that increase discoverability and reader engagement. I take time to understand each author's goals, study their book carefully, and recommend practical strategies that align with their vision and long-term success. I believe successful book marketing is about more than increasing sales. It's about building an author's reputation, connecting with the right readers, and creating opportunities for lasting growth. Every author's journey is unique, and I am committed to providing personalized guidance, creative thinking, and professional support throughout that journey. My goal is simple: to help authors gain the visibility, credibility, and recognition their work deserves, while building meaningful relationships based on trust, integrity, and measurable results.

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Laura Lucas
Book Positioning Strategist

My name is Laura Lucas, and I work in book visibility and Amazon positioning, helping authors get their books in front of the readers who are most likely to connect with them. I’ve always believed that writing a book is a deeply personal achievement. Behind every title is an author who has invested time, ideas, experience, and a great deal of themselves into their work. That is one of the reasons I became so interested in what happens after a book is published. A great book can exist on Amazon and still be difficult for the right readers to find. Sometimes the challenge isn’t the quality of the book at all. It can come down to how the book is positioned, which categories it appears in, the way its metadata communicates what it is about, or simply whether it is reaching the audience it was written for. That is where I enjoy helping. I take the time to look at a book from the reader’s perspective as well as from a visibility and positioning standpoint. I want to understand what makes the book different, who it is really written for, and how it is currently being presented to potential readers. From there, I help authors identify practical opportunities to improve discoverability, strengthen their Amazon positioning, and build a marketing approach that makes sense for their particular book and goals. I don’t believe in treating every book the same. A romance novel, a historical book, a memoir, and a fantasy series all have different audiences and different paths to discovery. What works for one author may not make sense for another, which is why I prefer a more thoughtful and personalized approach. For me, book marketing is also about more than simply chasing sales. It is about helping the right readers discover a book, giving authors a stronger foundation for growth, and making sure the work they have put so much into has a fair opportunity to be seen. I genuinely enjoy learning about books and the people behind them. Every author has a different reason for writing, a different audience they hope to reach, and a different definition of success. My goal is to understand those things first and then help create a strategy around them. At the end of the day, I want authors to feel that they have someone in their corner who actually took the time to understand their book, not someone simply applying the same marketing formula to everyone. I’m Laura, and I’m here to help good books become easier for the right readers to discover.

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Kendra Willis
Book Positioning Strategist

Kendra Willis is a Series Visibility and Amazon Positioning Strategist and founder of Kendra Editorial. She helps authors position their book series for stronger visibility and sales on Amazon, combining editorial insight with a deep understanding of genre, reader behavior, and marketplace strategy. Through Kendra Editorial, she partners with authors ready to turn their series into long term, discoverable success stories.

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Danielle Brown
Book Positioning Strategist
Delilah Elmore
Book Positioning Strategist
Gail Edwards
Book Positioning Strategist
Brenda Brinkley
Book Positioning Strategist
Kim Katy
Book Positioning Strategist
Mary Johnson
Book Positioning Strategist
Emily Cooper
Book Positioning Strategist
Hannah Sinclair
Book Positioning Strategist
Laura Lucas
Book Positioning Strategist
Kendra Willis
Book Positioning Strategist